The Technicolor Dream: San Sebastian's Startup Challenge Shows AI's Double Life in Film The San Sebastian festival is set to welcome its latest crop of tech savvy startups, showcasing innovation that has become an integral part of the film industry.
This year's Zinemaldia Startup Challenge features a 10 strong lineup of European and Spanish contenders vying for top spot in a fiercely competitive field.
Technologies on display include AI powered digital doubles and immersive environments, carbon tracking platforms, and virtual production tools.