The Unexpected Rise of Bonobos: A Tale of Fashion and Function Jack Quaid is known for his comedic timing as a star of the TV show "The Boys," but in a new campaign for menswear brand Bonobos, he takes on a more serious role: fashion influencer.
On the surface, it's just another celebrity endorsement.
But scratch beneath the surface, and you'll find that Bonobos has been quietly building a reputation as a maker of functional, high quality clothing that appeals to busy professionals often overlooked by fashion brands.