The Sky High Risk of ITV's Deal The proposed merger between ITV and Sky has been met with predictable skepticism from regulators, but a more insidious threat lurks beneath the surface: the creeping influence of American ownership in Britain's commercial TV market.
Carolyn McCall's assertion that this deal is "about Britain, about investing in British content" rings hollow when considering Comcast's true role behind Sky.
McCall downplays the issue despite a significant chunk of Britain's commercial TV market soon being under US conglomerate control.